The Problem of the Low-Cost “Do Everything” Agency

Agencies that charge R$1,000 to R$2,000 per month survive on scale. They serve 60 customers per at the same time copying and pasting Instagram posts. For a local e-commerce that sells cases cell phone, that might be enough. But for an Industry or SaaS that sells projects worth R$ 500 thousand, that's fatal. Generic post on Instagram doesn't close big contracts corporate.

The True B2B Pricing Model

Elite B2B agencies (like Vorbi's architecture) don't sell a "package of 10 posts". They sell acquisition infrastructure. The model comprises:

  • Intelligence & Tracking Setup: Advanced CRM Setup, Google Analytics 4, Tag Manager and data enrichment.
  • Conversion Engineering (CRO): Continuous creation of focused Landing Pages in the pain of decision makers.
  • Growth & Paid Media: Budget Management in expensive channels (LinkedIn Ads) and exact (Google Search Intent).

The Real Range of Investment

For a validated B2B Acquisition (Media + Strategy + Production) operation in Brazil today, expect a base investment that starts in the range of R$ 4.000 a R$ 8.000 mensais only in agency *fee* (honoraries), in addition to the amount that will be paid to Google/Meta/LinkedIn.

It may seem high to some, but here's the math on Growth: if this machine decreases the your Customer Acquisition Cost (CAC) in half and close a corporate contract worth R$100 A thousand that you wouldn't have closed, the agency already paid for itself in the first month.